Few people or businesses have the guts to do this. They are afraid that they will lose customers this way.
The thing is, if you are selling just about the same thing as your competitors, then whoever offers the lowest prices wins, period. And it isn’t very smart to deny or hide that fact.
On the other hand, if you are selling something completely different (hopefully better), why not promote your competitors on your website? Believing that your customers are smart and are capable of making the smart decision (of choosing you over everyone else) might just go a long way.
Sure, your competitors will use your compliments to brag, but so what? You could gain something way more valuable: trust and attention.
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