We Don’t Deserve It

As customers, I am not sure if we deserve that little extra nice from businesses.

Let’s be honest, if we are buying a $20 product from a multimillion dollar corporation, why should they care, really? More specifically, why should an entry level employee whose job is to simply follow a set instructions handed down from the management, care?

I mean, you wouldn’t care about a penny on the ground if you had $10,000 cash in hand, would you?

Don’t get me wrong, customers matter. Customers are all that matters. But that only applies to ALL customers. As individuals, we are simply not worth as much.

So next time when a business does something extra nice for you, please don’t take it for granted. Realize that the world needs more of that, and show your gratitude by spreading the word.

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