Here are two of the best commercials I have seen recently, and they are both from Gap. I think the key was that neither of them tried to sell anything. Granted, I don’t know how effective they are in helping to build the Gap brand or sell Gap products. All I am saying is that they caught my attention and I enjoyed watching both of them.
Anna Gaskell, “Born To Embrace Uncertainty”
Patrick Robinson, “Born to Explore”
P.S. The two videos are part of Gap’s “born to fit” campaign. You can watch the rest of the series on Facebook or Youtube.
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